Meet The Route Team: Shane

Introducing Shane, our Account Manager at Route, who brings a wealth of experience from the digital world. Fueled by her passion for creativity, Shane's expertise lies in bringing authentic brand stories to life through innovative social media strategies. With a penchant for design and a unique left-handed creative flair, she's dedicated to building genuine connections and fostering communities on social platforms.

WHAT IS YOUR ROUTE?

For the past 3 years, I've immersed myself in the digital realm, working with over 30 brands. It's been a beautiful whirlwind of creativity and late-night brainstorming sessions that somehow always end with too much matcha and a plethora of open browser tabs. I’m fueled by a dream to globetrot without pausing my passion. I envision myself founding a creative collective in San Diego, a melting pot for innovators to conjure up magic for brands and businesses.

HER PASSIONS

When it comes to my passions, creativity is my playground—I'm left-handed, adding that rumored creative flair! From design to brand voice, I revel in building authentic brands. In my spare time, I love curating my space and Pinterest boards, just for kicks.

MY TOP THREE ACCOUNTS TO FOLLOW

MY ULTIMATE SOCIAL MEDIA TIP

My ultimate social media tip would be CONNECTION. Forge real connections. It's not just about growth and virality, but about creating genuine interactions where everyone feels seen and valued. Be unapologetically you in all your facets—the real magic happens in the everyday, where authenticity meets community.

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Revolutionizing Influencer Marketing: A Strategic Blueprint for Digital Success

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Maximizing Impact: Integrating Social and Influencer Marketing